I personally don't think the media is homophobic in United States, at least the homosexuality is wide acceptable in the media now. The recent TV shows and dramas are all involved about gay and lesbian characters. And the media is posing a positive attitude about them. Comparing the earlier media, recent media is now more diverse about the sexuality orientation. Here are some examples about gays and lesbians from the recent media.
Pretty Little Liars: Emily Fields
Brokenback Mountain
Gossip Girl: Eric van der Woodsen
Katy Perry's MV: Firework
The homosexuality was not highly accepted in the earlier media, but somehow they were still presented in the media. As I doing the research about gays in the earlier media, I found this ad which the word "gay" was highlighted in the ad but it had a total different meaning:
1940's: Jester Wools, "I've robbed the rainbow." At the time, the word "gay" solely acted as a substitution for "happy."
And then in the 1950s, it's became more revealing about the gay rights
1955- Guinness advert - "Men and women shouldn't live together"
In the recent media, the homosexualities have been treated almost the same as heterosexualities.
2012: Amtrak, "Ride With Pride." Brands now see equal rights as more than just charitable moments, and the gay community is just one more target market.
Some people think the media is still homophobic because the media is not "all about gays". My perspective is that the gays and lesbians are still the minority of the society, I think it's normal that media is more about heterosexuality than homosexuality. But that's not how we judge the media is totally homophobic. From my point of view, the media in U.S is not homophobic at all.
No comments:
Post a Comment